Starshipit and Maude case study

Maude Studio cuts shipping time by 1 hour daily with automation

2024-12-16

Written by Starshipit

Key points

  • Saves at least 1 hour every day using shipping automation tools

    Saves at least 1 hour every day using shipping automation tools

  • Automates Shopify order imports and carrier allocation with smart rules

    Automates Shopify order imports and carrier allocation with smart rules

  • Uses Australia Post and Aramex for easy domestic and international shipping

    Uses Australia Post and Aramex for easy domestic and international shipping

Renowned for their sparkling, eye-catching eyewear, Maude Studio has become a favourite of celebrities and influencers around the globe.

This sparkling sheen continues behind the scenes, too. With Starshipit automating their shipping processes, the team at Maude Studio has significantly cut down on fulfilment times (saving the team 1 hour every day), increasing order accuracy, and improving overall customer satisfaction.

Introduction

Founder Courtenay Tyrrell started Maude Studio with a one goal: Create glamorous, one-of-a-kind accessories that make a statement – certainly not easy given the competitive and fast-paced nature of the fashion and accessories market today.

Since launch, Maude as a brand has gained recognition not only for their unique pieces but also for their dedication to exceptional craftsmanship.

But, as their popularity grew, Maude Studio faced the challenge of not only continuing to produce new designs, but also managing a complex and expanding order fulfilment process; shipping to a growing customer base both in Australia and abroad.


How Maude used MyPost Business to accelerate their growth

Since partnering with Starshipit, Maude Studio has transformed their logistics from a time-consuming pain point into a seamless experience for both their team and their customers, allowing them to instead focus on creativity and expansion.



What’s more, thanks to Starshipit’s versatile range of native integrations, Maude Studio now benefits from a powerful eCommerce tech stack that includes robust integrations with Shopify and Australia Post MyPost Business, enabling them to ship effortlessly to customers worldwide.

Read on to learn more about how Maude Studio leverages Starshipit’s powerful features to streamline their operations and grow their brand.

Challenge

Key takeaways:

  • Maude Studio’s manual fulfilment setup couldn’t keep up with rapid growth, especially during peak seasons.
  • They needed an automation solution to handle order volume efficiently and free up time for their creative work.

Struggling with manual shipping

With rapid growth came logistical headaches. Maude Studio's previous fulfilment setup required a significant amount of manual work, leading to frequent delays and occasional errors.

For instance, during one particularly busy holiday season, Maude Studio found themselves struggling to keep up with the influx of orders, leading to several late shipments. Keeping track of shipments, managing carrier rates, and making sure every order got to its destination in a timely manner had become overwhelming for the team.

They needed a solution that could help them automate their growing volume of orders, improve efficiency, and allow them to focus more on creating stunning accessories. All this while maintaining a lean headcount.

Solution

Key takeaways:

  • Automation eliminated Maude Studio’s manual workload, reduced errors, and sped up shipping, allowing them more time for handcrafting products.
  • A centralised view of their fulfilment from one dashboard and automation rules simplified Maude Studio’s domestic and international shipping, saving time by automating carrier selection and label printing.
  • Automated order imports and real-time tracking updates from Shopify streamlined Maude Studio’s fulfilment process, reducing manual tasks and ensuring timely deliveries.

Partnering with Starshipit has transformed Maude Studio's shipping and fulfilment processes. Through Starshipit’s robust automation features and easy integrations, Maude Studio has eliminated tedious manual tasks, drastically reduced errors, and delighted customers with faster and more reliable shipping.

“Automating all those manual tasks has unlocked so much time saving! I make my product by hand, this means I can spend that hour a day making more!”


How Maude used MyPost Business to accelerate their growth

Managing multi-carrier shipping

One of the biggest pain points for Maude Studio was handling both domestic and international shipping across different carriers.

Like many businesses, they initially juggled different carrier platforms, manually entering data and tracking numbers - an error-prone and time-consuming process.



This is where Starshipit’s ability to easily manage multiple carriers became a game changer for the Maude Studio team.
Instead of manually processing orders on separate carrier portals, Maude Studio could manage all their shipping - both domestic and international - from one centralised dashboard.

They also took advantage of Starshipit’s rules engine, which automatically allocated the right carrier based on conditions set by Maude's team, eliminating the need for manual intervention.

Starshipit and Australia Post Integration

Streamlining domestic shipping with Australia Post

For their domestic orders, Maude Studio turned to Australia Post MyPost Business. With Starshipit’s native integration, they could automatically import orders into the platform, easily display live rates at checkout to their customers and print shipping labels in bulk.

Starshipit and Aramex Integration

Efficient international shipping with Aramex

For international shipping, Maude Studio partnered with Aramex. Starshipit’s integration with Aramex allowed them to efficiently handle their growing number of global orders, heading to destinations across the globe.




Any orders destined for international customers could be automatically assigned to Aramex using the rules engine, shaving yet more time off the fulfilment process. Again, once an order has been confirmed, the team can print a shipping label and sync order updates back to Shopify.

With Starshipit’s support, Maude Studio could confidently expand their global reach, knowing their shipping operations were running smoothly and efficiently across both domestic and international carriers.

"Starshipit's integration with Australia Post and Aramex has been a game-changer for Maude Studio," says Jake Randall, Head of Customer Success at Starshipit.
"It’s allowed them to simplify domestic shipping and get packages to customers faster, which is critical for any growing brand."

The Shopify/Starshipit integration

Using Starshipit's native Shopify integration, Maude Studio has managed to create a seamless connection between their store and fulfilment processes. With orders automatically synced and tracking information updated in real-time, the integration has drastically cut down the time required to manage orders.

For example, instead of manually exporting orders from Shopify and uploading them into a shipping system, Maude Studio now has all their orders automatically imported into Starshipit. This automation not only saves time but also reduces the risk of human error, ensuring that orders are processed smoothly and customers receive timely updates.

"Starshipit’s automation tools allowed Maude Studio to scale up their operations without the stress of increasing manual workload," adds Jake Randall. "It’s about taking the repetitive tasks off their plate so they can focus on growing the brand."

Are you ready for better shipping experiences?

Are you ready to streamline your shipping processes and delight your customers like Maude Studio? Starshipit provides best-in-class integrations and automation features that can take your fulfillment to the next level.

"Since partnering with Starshipit, we've seen a 40% reduction in fulfillment times and significantly happier customers," says Maude Studio.

If you’d prefer to be shown how it all works, we can offer you a free, personalised demo of Starshipit with one of our shipping experts. They can walk you through the different capabilities of Starshipit, as well as help you discover how Starshipit could work best for your specific brand and industry.

Or, if you’re ready to try it for yourself, you can sign-up for a free 30-day trial right now, and a member of our team will reach out to assist you shortly.

You can also view our interactive demo right here. We look forward to seeing you on the other side of shipping success!

Starshipit

Starshipit

Elevate your shipping game with Starshipit. Automate labels, rates, tracking & more for a seamless eCommerce experience. Get started & watch your business grow.

More from this Author

Read our case studies

Starshipit and hismile case study
2024-12-18
Case study

How HiSmile saves hours every week with Starshipit

Starshipit and Bhumi case study
2024-11-22
Case study

Sustainable brand Bhumi Organic Cotton finds online shipping success with Starshipit

RUBY x Starshipit
2024-03-26
Case study

Tailored to perfection: Inside RUBY's ship from store success