We’re proud to share that Starshipit is now a Certified B Corporation! Our platform helps over 30,000 retailers globally to deliver better shipping experiences, but for us, it’s always been about building a business that truly values our team, customers, and community. This certification celebrates the culture and processes we’ve nurtured, showing our commitment to making a meaningful impact.
Being part of the B Corp community is an exciting step, connecting us with others who believe business can be a force for good. This milestone is a promise to keep our people and customers as our compass. Here’s a look at what B Corp Certification means for Starshipit and how we’re contributing to a more equitable future.
What is a B Corporation?
A Certified B Corporation is a company verified by B Lab to meet high standards of social performance, accountability, and transparency. Unlike traditional businesses focused mostly on the bottom line, B Corps balance purpose with profit, considering the wellbeing of workers, customers, communities, and the environment.
The certification process is rigorous, and businesses need to achieve at least 80 points on the B Impact Assessment and commit to continuous improvement with recertification every three years. The certification process looks at five key impact areas:
- Workers: How a company supports, develops, and protects its people, including fair wages, benefits, and opportunities for growth.
- Governance: How ethical decision-making, transparency, and accountability are embedded into the business.
- Community: How a company contributes to wider economic and social wellbeing.
- Customers: How products and services create value responsibly, delivering positive outcomes for customers and end-users.
- Environment: How a company manages and reduces its environmental footprint.
Starshipit’s B Impact Score of 83.9 reflects our strengths across these areas, particularly in how we care for our team and customers. This framework guides us to keep improving, ensuring we contribute to a more inclusive economy.
Why we chose B Corp Certification
B Corp Certification is a natural fit for Starshipit, reflecting our goal to make better business more accessible for our community.
When George Plummer founded Starshipit in 2014 to solve common challenges faced by retailers, he rooted our approach in three core values.
“Customer as a compass” keeps us focused on creating tools that make retailers’ lives easier. “Together is better” drives us to build strong relationships and a workplace where everyone feels valued. “Agile since day dot” pushes us to adapt and improve quickly to deliver impact. These values are why B Corp Certification felt like the right step, giving us a framework to stay accountable and transparent – as well as a roadmap for future improvement.
How we're delivering impact
Our B Corp Certification reflects the intentional steps we’ve taken to empower our team, customers, and partners, creating a business that delivers meaningful impact.
Our team
We believe a thriving business starts with a supported team. To foster a workplace where everyone can grow and feel valued, we’ve implemented a learning and development fund, flexible work policies, private health insurance, counseling support, and internal mobility programs. Our paid parental leave policy for both primary and secondary carers promotes equity and supports all families.
These investments are central to the kind of business we’re building – one where our team’s wellbeing fuels our success and impact. They lay the foundation for a culture that empowers us to deliver for our customers and community.
“Becoming a B Corp has been a powerful reminder of the intention and care we’ve put into building a culture that values our people. We’ve invested in areas that truly matter to our team and help create an environment where people can grow, contribute, and enjoy coming to work each day.”
Talya Avram, Head of People & Culture at Starshipit
Our customers
For our customers, we focus on easing the operational demands of eCommerce fulfilment. Shipping can be a huge barrier to growth – Starshipit exists to help retailers overcome that challenge.
Our platform automates fulfilment, optimises carrier selection, and streamlines manual processes, helping retailers from startups to global brands save time and operate more efficiently. By listening to customer feedback, we shape our roadmap with features, trend reports, eBooks, and webinars that address their pain points and support their growth.
Stakeholder governance
Underpinning these efforts is our commitment to governance. We’ve embedded stakeholder governance into our constitution, ensuring every major decision considers the needs of employees, customers, and our wider community. These initiatives – supporting our team, empowering our customers, and prioritising stakeholder accountability – demonstrate how we use business as a force for good, earning our place as a B Corp. This shift means our long-term decisions are guided by more than profit, they reflect the people and communities we serve.
Looking ahead
Starshipit’s B Corp Certification is a moment to celebrate, but it’s also a promise to keep growing. It reflects our dedication to our team, customers, and communities, and our belief that business can be a powerful force for good. As part of the B Corp community, we’re committed to continuous improvement, guided by a framework that holds us accountable to high standards.
This milestone is just one step in our journey. At Starshipit, we’re ready to keep building a future where people and purpose come first, because that’s what makes business truly meaningful.
Ready to join forces for good?
B Corp Certified businesses can enjoy 2 months of Starshipit for free. We’re excited to support others who share our values and commitment to making a positive impact. Simply fill in your details and we’ll send you your exclusive promo code.
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Kimberley Hughes
Kimberley is Starshipit's Content Marketing Lead. Her days are filled with creative storytelling and innovative content strategies. Off the clock, she's an all-seasons iced coffee fan, a Catan strategist, and skincare explorer. For a peek into her world, find her on LinkedIn.
